The 2023 poster features a beautiful dancing couple at the foot of Stearns Wharf with Santa Barbara’s iconic waterfront in the background. The scene combines the vibrant colors of Fiesta with the stunning coastal view that is enjoyed by countless locals and visitors alike.

Since 1924, the annual Fiesta poster is a symbol of that year’s annual community celebration. It is the culmination of a vision and style spearheaded by the year’s head of the now 99-year-old organization, the “El Presidente”. “Figuring out a way to combine dance, vitality and our city’s beauty was the goal in creating this year’s Fiesta poster,” said 2023 El Presidente David Bolton. “It was nearly a year-long effort, and in the end, it has everything I had hoped for and I hope that the community likes it too.”

The poster is an original design that highlights Cabrillo Boulevard which will once again be the main parade route for the highly anticipated Desfile Historico (Historical Parade). In addition, the new “Mercado de la Playa” will also be held on Cabrillo Boulevard in the parking lot of Santa Barbara City College’s La Playa Stadium.

The poster is a standard poster size of 22 x 28. It will ship rolled in a cardboard poster tube.